Something for everyone

IKEA furniture is designed with everyone in mind. Its stylish yet affordable pieces cater to a variety of tastes and budgets, ensuring that good design and functionality are accessible to all. From compact solutions for small living spaces to versatile items that can adapt to any home, IKEA truly embodies the philosophy of “democratic design.” Whether you're a student setting up your first apartment, a family looking for durable, kid-friendly furniture, or anyone in between, IKEA has something to offer that fits your lifestyle and needs.


A series of visual ads using real IKEA products in different contexts to communicate the launch of the “Something For Everyone” campaign.

Mockups:


References:

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